Instagram received a lot of feedback from their users and independent news groups disagreeing with the new changes that were to be made to their Terms of Service [TOS]. After receiving this heat from their users, Instagram reconsidered the change and released this statement: [quote type=”medium” align=”left”] “Because of the feedback we have heard from you, we are reverting this advertising section to the original version that has been in effect since we launched the service in October 2010” [/quote] [quote type=”medium” align=”left”] “Going forward, rather than obtain permission from you to introduce possible advertising products we have not yet developed, we are going to take the time to complete our plans, and then come back to our users and explain how we would like for our advertising business to work” [/quote] Resulting from the change in the T.O.S. Instagram is facing a class action lawsuit. This lawsuit was filled with the US District Court in Northern California on Friday, December 21st. Though the lawsuit is being filled on behalf of one user the lawsuit claims that “tens of thousands of members” rights were violated in state. The filling says,
“Plaintiff is acting to preserve valuable and important property, statutory, and legal rights, through injunctive, declaratory and equitable relief issued by this Court before such claims are forever barred by adoption of Instagram’s New Terms”
As of December 17th, Instagram had updated its terms of service to the original version. One of the things Instagram is trying to involve into its picture sharing social site is ads. Instead of scaring their users with changed terms of service and other public changes it seems they will for now continue tests behind the scenes. In addition to the above statement an Instagram representative apologized for the inconvenience and for any confusion caused by the change. The main reason for Instagram introducing ads is because they [just like their parent company, Facebook] are trying to introduce ads to gain profit but not hurt user experience.